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Smart Investors Daily
UA

NYSE · UAA

Under Armour, Inc.

Consumer Cyclical · Apparel - Manufacturers

$4.96

Up+$0.12 (+2.42%)

Updated Sep 16, 2026, 3:08 PM

SID Score

4.5/10

Composite research score

Smart Money

Institutional and insider signal

Market cap
1.9B
P/E ratio
18.63
Dividend yield
0.00%
52-week range
$4.13 – $8.15
Volume
9.11M
Avg. volume
9.97M

Price performance

UAA price history

1M range · 20 trading sessions · Daily adjusted prices

UAA closed at $4.96 after 20 trading sessions, down 2.17% for the selected period.

Last close
$4.96
Period change
-2.17%
Period low
$4.90
Period high
$5.39
Daily close
View OHLC price history
UAA OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Sep 15, 2026$5.00$5.075$4.89$4.969.11M
Sep 14, 2026$5.07$5.155$5.01$5.038.09M
Sep 11, 2026$5.11$5.18$5.01$5.1111.18M
Sep 10, 2026$4.80$4.99$4.77$4.9710.42M
Sep 9, 2026$5.05$5.115$4.87$4.906.56M
Sep 8, 2026$5.26$5.2863$5.035$5.066.48M
Sep 4, 2026$5.14$5.265$5.12$5.255.44M
Sep 3, 2026$5.20$5.315$5.14$5.196.73M
Sep 2, 2026$4.96$5.17$4.93$5.156.06M
Sep 1, 2026$4.95$4.98$4.855$4.928.24M
Aug 31, 2026$5.04$5.11$4.965$5.045.92M
Aug 28, 2026$5.09$5.155$5.06$5.085.07M
Aug 27, 2026$5.15$5.20$5.01$5.077.09M
Aug 26, 2026$5.17$5.24$5.12$5.155.31M
Aug 25, 2026$5.30$5.3788$5.12$5.127.55M
Aug 24, 2026$5.42$5.47$5.31$5.375.93M
Aug 21, 2026$5.30$5.40$5.225$5.397.45M
Aug 20, 2026$5.13$5.31$5.10$5.308.34M
Aug 19, 2026$5.08$5.275$5.08$5.2510.42M
Aug 18, 2026$5.36$5.38$5.06$5.078.73M

Latest UAA news

The latest Smart Investors Daily articles mentioning UAA.

UAA research

Overview

Company profile and research snapshot.

Company profile

Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America, Asia-Pacific, Europe, and Latin America. Consumers of its performance-based clothing and shoes include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through wholesale partners, company-owned digital channels, and approximately 450 company-owned outlet and full-price stores. The Baltimore-based firm was founded in 1996 and is led by controlling shareholder Kevin Plank.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Average target
$6.13
Implied upside
Analysts
UAA recent ratings
DateFirmRatingTarget
Aug 11, 2026BarclaysUnderweight
Aug 10, 2026UBSBuy
Aug 10, 2026Truist SecuritiesHold
May 14, 2026UBSBuy
May 13, 2026BNP ParibasNeutral
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News briefing

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Yahoo · Sep 12, 2026

Why Under Armour (UAA) Stock Is Trading Up Today

Shares of athletic apparel company Under Armour (NYSE:UAA) jumped 1.9% in the afternoon session after Morgan Stanley resumed coverage of the sportswear company with an Underweight rating and a $4 price target, reported by Streetinsider. Morgan Stanley analyst Alex Straton adopted a cautious outlook across the sportswear industry due to prevailing sector headwinds. The research note highlighted findings of limited traction in Under Armour's ongoing turnaround efforts and indicated that market exp

Yahoo · Sep 10, 2026

This is Morgan Stanley’s only preferred sportswear stock

Investing.com -- Morgan Stanley resumed coverage of sportswear brands with a cautious view on the group, citing structural industry fragmentation, elevated promotions, and weak consumer sponsorship. Analysts led by Alex Straton wrote that these factors create "a triple headwind" for the sector.

AI research layers

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