Skip to main content
Smart Investors Daily
McDonald's Corporation logo

NYSE · MCD

McDonald's Corporation

Consumer Cyclical · Restaurants

$258.12

Up+$0.75 (+0.29%)

Updated Oct 31, 2026, 9:27 PM

SID Score

7.0/10

Composite research score

Smart Money

58/100

Neutral

Market cap
221.32B
P/E ratio
26.37
Dividend yield
2.78%
52-week range
$229.20 – $341.75
Volume
6.53M
Avg. volume
3.13M

Price performance · MCD

MCD price history

1M range · 21 trading sessions · Daily adjusted prices

Prices through Oct 30, 2026

MCD closed at $258.12 after 21 trading sessions, up 11.31% for the selected period.

Last close
$258.12
Period change
+11.31%
Period low
$230.88
Period high
$258.12
Daily close
View OHLC price history
MCD OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 30, 2026$260.38$262.875$257.1101$258.126.53M
Oct 29, 2026$254.82$257.645$253.71$257.384.55M
Oct 28, 2026$248.42$252.39$248.00$250.503.4M
Oct 27, 2026$249.155$250.175$248.35$249.473.8M
Oct 26, 2026$248.44$252.882$247.98$250.834.74M
Oct 23, 2026$250.53$251.7539$246.67$248.464.16M
Oct 22, 2026$248.16$252.88$246.4678$252.635.08M
Oct 21, 2026$246.00$246.85$243.3292$246.254.58M
Oct 20, 2026$244.43$247.29$243.50$246.525.51M
Oct 19, 2026$241.75$243.61$240.01$242.675.39M
Oct 16, 2026$244.31$245.845$241.88$242.977.27M
Oct 15, 2026$242.76$245.46$241.76$242.506.61M
Oct 14, 2026$235.31$238.31$234.2301$238.315.21M
Oct 13, 2026$237.60$238.25$235.07$235.814.55M
Oct 12, 2026$235.23$236.135$232.50$235.654.37M
Oct 9, 2026$235.97$237.50$234.14$235.235.98M
Oct 8, 2026$231.21$237.50$230.20$236.9011.37M
Oct 7, 2026$231.85$233.98$230.601$230.884.66M
Oct 6, 2026$233.345$234.30$231.70$232.455.64M
Oct 5, 2026$231.90$233.08$229.20$233.045.6M
Oct 2, 2026$232.70$233.00$230.825$231.896.43M

Latest MCD news

The latest Smart Investors Daily articles mentioning MCD.

MCD research

Overview

Company profile and research snapshot.

Company profile

McDonald's is the world's largest restaurant brand, with nearly $131 billion in systemwide sales across more than 44,000 restaurants and over 100 markets. The quick-service chain built its early reputation on speed, consistency, and affordable hamburgers, and today its global menu spans burgers, chicken, breakfast, and beverages that have helped popularize American fast-food cuisine worldwide. The firm derives the bulk of its revenue from franchise royalties and rent (about 61%), with the remainder stemming from company-operated restaurants across three segments: the United States (41% of systemwide sales), international operated markets (34%), and international developmental/licensed markets (25%).

Visit company website

Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$325.22
Implied upside
—
Analysts
26
MCD recent ratings
DateFirmRatingTarget
Oct 30, 2026MizuhoNeutral—
Oct 26, 2026BTIGBuy—
Oct 20, 2026CitigroupBuy—
Oct 8, 2026BernsteinMarket Perform—
Oct 6, 2026KeybancOverweight—
Open full forecast

News briefing

Generated Oct 31, 2026, 5:13 PM

Why Is MCD Up Today?

McDonald's stock edged higher by $0.74 (0.29%) today, outperforming as the broader market dipped and the quick-service restaurant sector showed mixed performance. The gains come amid a competitive landscape where Chipotle surged on strong same-store sales, prompting McDonald's to intensify its value positioning to capture budget-conscious consumers.

    Bottom line: McDonald's modest gains reflect its defensive positioning within a competitive restaurant sector, though the stock faces valuation headwinds and competitive pressures from higher-growth peers like Chipotle. Investors should monitor Q3 earnings closely to assess whether the company's new value offerings are successfully driving traffic and offsetting industry-wide pricing challenges. The key risk is that McDonald's premium valuation leaves little room for disappointment on execution.

    Yahoo · Oct 30, 2026

    McDonald's (MCD) Stock Could Be Trading At A Premium

    McDonald's has seen its share price recover in recent weeks after a rough start to the year, which puts fresh focus on whether the current market value lines up with the cash the business is expected to generate. With the stock still down over the year to date, investors are asking if the recent moves and headline stories are already fully reflected in the cash flow outlook. The share price is down 15.1% year to date, which makes the link between the current valuation and the durability of...

    AI research layers

    Interpretive context generated from the platform’s current data sources.

    McDonald's Corporation Stock Performance

    McDonald's Corporation shares closed at $258.12, reflecting a single-day decline of approximately 2.26%, per SID market data. Over the trailing one-month period, MCD has gained $11.34, suggesting a short-term recovery rally, though the stock remains down 2.68% over three months and has declined 14.75% year-over-year, according to Massive/Polygon data. The stock currently trades above its 50-day moving average of $248.28, indicating near-term upward momentum, but remains well below its 200-day moving average of $284.56, signaling a broader downtrend that persists. The 14-day RSI stands at 82.4, placing MCD firmly in overbought territory and suggesting the recent rally may be overextended. McDonald's maintains a beta of 0.521, reflecting significantly lower volatility relative to the broader market. Average daily trading volume stands at approximately 3.13 million shares, with a current market capitalization of roughly $221.3 billion.

    McDonald's Corporation Valuation Analysis

    McDonald's Corporation trades at a price-to-earnings ratio of 26.37, per SID market data, which sits above the broader market average but is consistent with premium quick-service restaurant franchises. The PEG ratio stands at an elevated 8.83, according to SEC filings, indicating that the current earnings multiple significantly outpaces projected growth rates and suggesting investors are paying a substantial premium relative to expected earnings expansion. The company offers a dividend yield of approximately 2.31%, providing income-oriented investors with a steady cash return. Notably, McDonald's reports a negative price-to-book ratio of -80.18, which reflects the company's negative book value resulting from extensive share buyback programs and accumulated leverage on the balance sheet. Classified within the Consumer Cyclical sector, McDonald's valuation profile reflects a mature franchise model where capital returns to shareholders through dividends and buybacks have historically taken priority over balance sheet equity accumulation.

    Smart Money Activity for MCD

    McDonald's Corporation registers a composite smart money score of 58 out of 100, generating a neutral signal overall, per SID market data. The institutional component scores a perfect 25 out of 25, indicating robust and sustained institutional ownership interest in the stock. The insider activity score stands at 16.6 out of 25, supported by 8 insider transactions recorded over the past 90 days, according to SEC Form 4 filings. Of these transactions, 5 were purchases and 3 were sales, suggesting a modestly bullish tilt among corporate insiders. The dark pool activity score is 12.0 out of 25, indicating moderate levels of off-exchange block trading. Congressional trading activity scores a relatively low 4.8 out of 25, reflecting limited recent disclosed trading by members of Congress, per 13F institutional filings. The divergence between the maximum institutional score and the lower congressional and dark pool readings accounts for the overall neutral composite reading, suggesting no dominant directional conviction among sophisticated market participants.

    McDonald's Corporation Earnings Outlook

    McDonald's Corporation faces a series of upcoming earnings reports with consensus analyst estimates reflecting expectations for stable profitability, according to analyst estimates compiled by SID. The nearest projected report date is August 5, 2026, with an estimated earnings per share of $3.34. Subsequent quarters carry estimates of $3.34 for the August 10 report and $3.34 for August 14, per company earnings reports and consensus forecasts. The furthest-dated estimate targets November 4, 2026, with a modestly higher consensus EPS estimate of $3.38, suggesting analysts anticipate slight sequential improvement in the back half of the fiscal year. The consistency of the $3.34 estimate across three consecutive quarters indicates Wall Street expects McDonald's to deliver predictable, steady earnings without significant acceleration or deterioration. No actual results have been reported yet for these forward periods, leaving the surprise trajectory undetermined at this stage.

    Wall Street Analyst Ratings for MCD

    Recent Wall Street coverage of McDonald's Corporation reflects a mixed but moderately constructive outlook, according to SID consensus data. On October 30, 2026, Mizuho reiterated a Neutral rating on MCD, maintaining a cautious stance. BTIG reiterated a Buy rating on October 26, while Citigroup also maintained its Buy recommendation on October 20, per Wall Street analyst reports. Bernstein reiterated a Market Perform rating on October 8, aligning with a hold-equivalent view, and Keybanc reaffirmed an Overweight rating on October 6, signaling continued confidence in the stock's risk-reward profile. Notably, none of the five most recent analyst actions involved a rating change, with all firms maintaining their prior positions. The distribution shows 3 out of 5 recent ratings carrying a bullish or overweight designation, while 2 out of 5 remain at neutral or market-perform levels. This consensus pattern suggests Wall Street broadly views McDonald's as a stable holding without strong catalysts to drive near-term upgrades or downgrades.