Benzinga · Oct 26, 2026
UBS Maintains Neutral on Wendy's, Lowers Price Target to $6.5
UBS analyst Dennis Geiger maintains Wendy's (NASDAQ:WEN) with a Neutral and lowers the price target from $8 to $6.5.
WE
NYSE · WEN
The Wendy's Company
Consumer Cyclical · Restaurants
$7.21
Up+$0.05 (+0.63%)
Updated Oct 31, 2026, 10:14 PM
SID Score
5.3/10
Composite research score
Smart Money
—
Institutional and insider signal
- Market cap
- 1.62B
- P/E ratio
- 9.08
- Dividend yield
- 9.29%
- 52-week range
- $5.94 – $10.12
- Volume
- 8.21M
- Avg. volume
- 7.25M
Price performance · WEN
WEN price history
1M range · 21 trading sessions · Daily adjusted prices
Prices through Oct 30, 2026
WEN closed at $7.21 after 21 trading sessions, up 17.81% for the selected period.
- Last close
- $7.21
- Period change
- +17.81%
- Period low
- $6.10
- Period high
- $7.21
Daily close
View OHLC price history
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Oct 30, 2026 | $7.20 | $7.36 | $7.105 | $7.21 | 8.21M |
| Oct 29, 2026 | $7.06 | $7.20 | $6.98 | $7.165 | 10.1M |
| Oct 28, 2026 | $7.03 | $7.20 | $6.97 | $7.07 | 34.85M |
| Oct 27, 2026 | $6.20 | $6.20 | $6.04 | $6.14 | 5.14M |
| Oct 26, 2026 | $6.18 | $6.335 | $6.00 | $6.19 | 5.72M |
| Oct 23, 2026 | $6.46 | $6.46 | $6.14 | $6.22 | 4.94M |
| Oct 22, 2026 | $6.285 | $6.59 | $6.26 | $6.57 | 5.18M |
| Oct 21, 2026 | $6.46 | $6.48 | $6.20 | $6.28 | 5.5M |
| Oct 20, 2026 | $6.71 | $6.795 | $6.52 | $6.52 | 4.82M |
| Oct 19, 2026 | $6.64 | $6.72 | $6.51 | $6.68 | 4.62M |
| Oct 16, 2026 | $6.70 | $6.76 | $6.62 | $6.70 | 5.19M |
| Oct 15, 2026 | $6.60 | $6.815 | $6.532 | $6.70 | 6.22M |
| Oct 14, 2026 | $6.335 | $6.48 | $6.175 | $6.44 | 6.14M |
| Oct 13, 2026 | $6.39 | $6.39 | $6.28 | $6.35 | 3.74M |
| Oct 12, 2026 | $6.22 | $6.325 | $6.12 | $6.31 | 4.61M |
| Oct 9, 2026 | $6.18 | $6.26 | $6.06 | $6.23 | 5.06M |
| Oct 8, 2026 | $6.04 | $6.25 | $6.01 | $6.22 | 5.63M |
| Oct 7, 2026 | $6.13 | $6.23 | $6.07 | $6.11 | 4.73M |
| Oct 6, 2026 | $6.13 | $6.34 | $6.0889 | $6.16 | 5.22M |
| Oct 5, 2026 | $6.12 | $6.135 | $5.94 | $6.10 | 6.06M |
| Oct 2, 2026 | $6.33 | $6.38 | $6.11 | $6.12 | 4.57M |
Latest WEN news
The latest Smart Investors Daily articles mentioning WEN.
Stock researchCompany · Overview
Company
Market Activity
Research & News
WEN research
Overview
Company profile and research snapshot.
Company profile
The Wendy's Company is the second-largest burger quick-service restaurant, or QSR, chain in the United States by systemwide sales, with $12.6 billion in 2024, narrowly edging Burger King ($11.5 billion) and clocking in well behind wide-moat McDonald's ($51.1 billion). After divestitures of Tim Hortons (2006) and Arby's (2011), the firm manages just the burger banner, generating sales across a footprint that spanned more than 7,200 total stores in 30 countries as of year-end 2024. Wendy's generates revenue from the sale of hamburgers, chicken sandwiches, salads, and fries throughout its company-owned footprint, through franchise royalty and marketing fund payments remitted by its franchisees, which account for roughly 94% of stores, and through franchise flipping and advisory fees.
Visit company websiteAnalyst outlook
Consensus and target data currently published for this company.
- Consensus
- —
- Average target
- $10.13
- Implied upside
- —
- Analysts
- —
| Date | Firm | Rating | Target |
|---|---|---|---|
| Oct 29, 2026 | Argus Research | Sell | — |
| Oct 28, 2026 | TD Cowen | Hold | — |
| Oct 26, 2026 | UBS | Neutral | — |
| Oct 23, 2026 | Evercore ISI Group | In-Line | — |
| Oct 23, 2026 | Citigroup | Neutral | — |
News briefing
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Yahoo · Oct 23, 2026
Meritage Looks to Offload Wendy’s Restaurants While Its Franchisor Is Trying to Terminate the Relationship
Meritage had 314 Wendy's restaurants at the time of its bankruptcy filing last month.
Benzinga · Oct 23, 2026
Citigroup Maintains Neutral on Wendy's, Lowers Price Target to $6.75
Citigroup analyst Jon Tower maintains Wendy's (NASDAQ:WEN) with a Neutral and lowers the price target from $8.25 to $6.75.
Benzinga · Oct 23, 2026
Evercore ISI Group Maintains In-Line on Wendy's, Lowers Price Target to $7
Evercore ISI Group analyst David Palmer maintains Wendy's (NASDAQ:WEN) with a In-Line and lowers the price target from $8 to $7.
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