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Smart Investors Daily
WP

NYSE · WPP

WPP plc

Communication Services · Advertising Agencies

$27.18

Up+$0.19 (+0.70%)

Updated Nov 1, 2026, 8:37 PM

SID Score

6.8/10

Composite research score

Smart Money

56/100

Neutral

Market cap
4.77B
P/E ratio
9.31
Dividend yield
7.50%
52-week range
$14.81 – $28.03
Volume
318.72K
Avg. volume
648.6K

Price performance · WPP

WPP price history

1M range · 20 trading sessions · Daily adjusted prices

Prices through Oct 30, 2026

WPP closed at $27.18 after 20 trading sessions, up 10.58% for the selected period.

Last close
$27.18
Period change
+10.58%
Period low
$24.58
Period high
$27.28
Daily close
View OHLC price history
WPP OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 30, 2026$27.94$28.03$26.94$27.18318.72K
Oct 29, 2026$25.57$27.09$25.57$26.99473.89K
Oct 28, 2026$25.91$26.19$25.39$25.80335.51K
Oct 27, 2026$26.20$26.24$25.93$26.01295.03K
Oct 26, 2026$26.80$26.815$26.245$26.27263.27K
Oct 23, 2026$26.58$26.725$26.16$26.54335.79K
Oct 22, 2026$26.44$26.80$26.17$26.71275.48K
Oct 21, 2026$26.66$26.66$26.17$26.42248.66K
Oct 20, 2026$26.41$26.70$26.38$26.54326.29K
Oct 19, 2026$26.59$26.90$26.57$26.66346.38K
Oct 16, 2026$27.73$27.89$27.21$27.281.12M
Oct 15, 2026$25.98$27.20$25.98$27.16509.68K
Oct 14, 2026$25.72$25.75$25.41$25.57219.24K
Oct 13, 2026$25.93$26.28$25.875$25.93279.44K
Oct 12, 2026$25.21$25.36$24.83$24.87216.25K
Oct 9, 2026$25.31$25.61$25.27$25.38246.62K
Oct 8, 2026$25.37$25.56$24.97$25.48331.33K
Oct 7, 2026$25.22$25.575$24.93$25.43370.24K
Oct 6, 2026$24.87$25.21$24.68$25.03216.03K
Oct 5, 2026$24.50$24.70$24.45$24.58298.77K

Latest WPP news

The latest Smart Investors Daily articles mentioning WPP.

WPP research

Overview

Company profile and research snapshot.

Company profile

Headquartered in the United Kingdom, WPP is the world's largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe. WPP is the largest media buying entity in the world.

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Analyst outlook

Consensus and target data currently published for this company.

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Average target
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WPP recent ratings
DateFirmRatingTarget
Jun 9, 2026Berenberg BankBuy—
Apr 30, 2026CitigroupNeutral—
Apr 9, 2026CitigroupNeutral—
Jan 12, 2026CitigroupNeutral—
Oct 31, 2025JP Morgan CazenoveNeutral—
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Yahoo · Oct 22, 2026

WPP (LSE:WPP) Reshapes Leadership With Tyler Turnbull And Adam Gerhart Moves

WPP (LSE:WPP) is reshaping its senior team as it progresses its Elevate28 transformation program. Tyler Turnbull is reported to be taking the role of Global CEO of WPP Creative, overseeing creative agencies worldwide. WPP has confirmed Adam Gerhart as Global Chief Client Officer with a remit to coordinate major global client relationships. The reported Tyler Turnbull and confirmed Adam Gerhart appointments highlight only one part of WPP's wider Elevate28 reset. Our analysis turns up 3...

Yahoo · Oct 21, 2026

CMI Media Group and Compas Promote Leanne Smith to Chief Data Privacy Officer to Advance Enterprise Governance and Address Evolving Industry Landscape

PHILADELPHIA, Oct. 21, 2026 (GLOBE NEWSWIRE) -- CMI Media Group, a WPP company (NYSE: WPP), alongside sister agency Compas, today announced the promotion of Leanne Smith to Chief Data Privacy Officer across both organizations. The dual-agency appointment underscores sustained business growth and a strategic commitment to staying ahead of evolving client needs, emerging technologies, and complex global regulatory frameworks. As healthcare marketing and life sciences media navigate increasingly in

Yahoo · Oct 17, 2026

How Investors May Respond To WPP (LSE:WPP) Expanded Kyndryl Partnership

Kyndryl and WPP announced an expanded agreement in early October 2026 that reshapes their relationship around enterprise IT transformation and AI-powered marketing, with WPP also named Kyndryl's preferred global marketing partner. The partnership directly supports WPP's Elevate28 program by using Kyndryl's agentic AI and automation to simplify legacy systems, reduce technical complexity, and free capacity for additional IT and marketing projects. The next area of focus is how WPP's...

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