SeekingAlpha · Sep 12, 2026
Snap's Growth Metrics Warrant A Risk Capital Bet
Snap's global monthly active users grew 4% year-over-year to 971 million, but North American MAUs declined. Read why SNAP stock is a buy.
SN
NYSE · SNAP
Snap Inc.
Communication Services · Internet Content & Information
$5.83
Up+$0.00 (+0.00%)
Updated Sep 16, 2026, 7:03 AM
SID Score
5.9/10
Composite research score
Smart Money
59/100
Neutral
- Market cap
- 12.89B
- P/E ratio
- -26.1
- Dividend yield
- 0.00%
- 52-week range
- $3.81 – $9.28
- Volume
- 46.42M
- Avg. volume
- 84.43M
Price performance
SNAP price history
1M range · 20 trading sessions · Daily adjusted prices
SNAP closed at $5.83 after 20 trading sessions, up 14.09% for the selected period.
- Last close
- $5.83
- Period change
- +14.09%
- Period low
- $5.11
- Period high
- $5.92
Daily close
View OHLC price history
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
| Sep 15, 2026 | $5.91 | $6.07 | $5.83 | $5.83 | 46.42M |
| Sep 14, 2026 | $5.73 | $5.93 | $5.60 | $5.84 | 29.57M |
| Sep 11, 2026 | $5.62 | $5.78 | $5.52 | $5.68 | 29.16M |
| Sep 10, 2026 | $5.24 | $5.55 | $5.215 | $5.52 | 40.55M |
| Sep 9, 2026 | $5.38 | $5.46 | $5.19 | $5.31 | 35.95M |
| Sep 8, 2026 | $5.44 | $5.51 | $5.40 | $5.43 | 21.2M |
| Sep 4, 2026 | $5.65 | $5.68 | $5.46 | $5.47 | 20.16M |
| Sep 3, 2026 | $5.70 | $6.04 | $5.6816 | $5.70 | 37.52M |
| Sep 2, 2026 | $5.30 | $5.70 | $5.29 | $5.59 | 30.33M |
| Sep 1, 2026 | $5.44 | $5.47 | $5.28 | $5.35 | 30.73M |
| Aug 31, 2026 | $5.55 | $5.69 | $5.43 | $5.55 | 42.44M |
| Aug 28, 2026 | $5.35 | $5.59 | $5.33 | $5.43 | 27.28M |
| Aug 27, 2026 | $5.43 | $5.57 | $5.28 | $5.33 | 30.98M |
| Aug 26, 2026 | $5.97 | $6.00 | $5.32 | $5.42 | 69.43M |
| Aug 25, 2026 | $5.57 | $5.95 | $5.46 | $5.92 | 46.46M |
| Aug 24, 2026 | $5.21 | $5.56 | $5.171 | $5.53 | 43.89M |
| Aug 21, 2026 | $5.25 | $5.28 | $5.13 | $5.24 | 31.73M |
| Aug 20, 2026 | $5.21 | $5.30 | $5.05 | $5.21 | 28.7M |
| Aug 19, 2026 | $5.12 | $5.28 | $5.03 | $5.24 | 29.99M |
| Aug 18, 2026 | $5.20 | $5.31 | $5.10 | $5.11 | 25.58M |
Latest SNAP news
The latest Smart Investors Daily articles mentioning SNAP.
Stock researchCompany · Overview
SNAP research
Overview
Company profile and research snapshot.
Company profile
Snap is a technology company best known for its marquis social media application. Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.
Visit company websiteAnalyst outlook
Consensus and target data currently published for this company.
- Consensus
- Hold
- Average target
- $8.25
- Implied upside
- —
- Analysts
- 50
| Date | Firm | Rating | Target |
|---|---|---|---|
| Aug 4, 2026 | Citigroup | Neutral | — |
| Aug 4, 2026 | UBS | Neutral | — |
| Aug 4, 2026 | Truist Securities | Hold | — |
| Aug 4, 2026 | Mizuho | Neutral | — |
| Aug 4, 2026 | DA Davidson | Neutral | — |
News briefing
No generated briefing is available yet.
Yahoo · Sep 11, 2026
Snap (SNAP) Laps the Stock Market: Here's Why
Snap (SNAP) closed at $5.68 in the latest trading session, marking a +2.9% move from the prior day.
Benzinga · Sep 11, 2026
Why Is Snap Stock Surging on Friday?
Snap Inc. (SNAP) stock surged Friday following macroeconomic relief and the rollout of Snapchat Plans. Read the latest market update.
Yahoo · Sep 11, 2026
Scoop: TikTok rejects Meta ads amid settlement pressure campaign
TikTok has rejected ads from Meta that call on TikTok and other tech platforms to join Meta in settling with U.S. state attorneys general in a landmark children's safety lawsuit, sources told Axios.
AI research layers
Interpretive context generated from the platform’s current data sources.
No results
AI research layers have not been published yet.
