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Smart Investors Daily
GA

NYSE · GAP

The Gap, Inc.

Consumer Cyclical · Apparel - Retail

$20.43

Down-$0.25 (-1.22%)

Updated Sep 16, 2026, 8:02 PM

SID Score

5.2/10

Composite research score

Smart Money

56/100

Neutral

Market cap
9.94B
P/E ratio
11.69
Dividend yield
3.96%
52-week range
$18.11 – $29.36
Volume
5.23M
Avg. volume
9.04M

Price performance

GAP price history

1M range · 20 trading sessions · Daily adjusted prices

GAP closed at $20.43 after 20 trading sessions, up 1.74% for the selected period.

Last close
$20.43
Period change
+1.74%
Period low
$19.65
Period high
$23.48
Daily close
View OHLC price history
GAP OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Sep 15, 2026$21.00$21.08$20.315$20.435.23M
Sep 14, 2026$21.18$21.235$20.795$20.927.01M
Sep 11, 2026$21.34$21.615$21.09$21.514.97M
Sep 10, 2026$21.26$21.26$20.71$20.916.77M
Sep 9, 2026$22.20$22.25$21.23$21.367.41M
Sep 8, 2026$22.40$22.685$22.23$22.386.34M
Sep 4, 2026$22.13$22.755$22.03$22.437.84M
Sep 3, 2026$22.34$22.46$21.915$22.325.41M
Sep 2, 2026$21.97$22.44$21.63$22.068.58M
Sep 1, 2026$22.045$22.40$21.81$22.007.29M
Aug 31, 2026$22.98$23.25$22.225$22.3113.59M
Aug 28, 2026$24.685$25.80$23.33$23.4826.39M
Aug 27, 2026$20.75$21.395$20.55$20.7922.9M
Aug 26, 2026$20.59$21.505$20.5575$21.1513.03M
Aug 25, 2026$20.27$20.3299$19.945$20.157.22M
Aug 24, 2026$19.78$20.51$19.78$20.365.96M
Aug 21, 2026$19.97$20.165$19.745$19.805.67M
Aug 20, 2026$19.88$19.975$19.515$19.654.89M
Aug 19, 2026$20.06$20.39$19.96$20.105.66M
Aug 18, 2026$20.18$20.405$19.98$20.084.37M

Latest GAP news

The latest Smart Investors Daily articles mentioning GAP.

GAP research

Overview

Company profile and research snapshot.

Company profile

Gap retails apparel, accessories, and personal-care products under the Gap, Old Navy, Banana Republic, and Athleta brands. Old Navy generates more than half of Gap's sales. The firm also operates e-commerce sites, outlet stores, and specialty stores under various Gap names. Gap operates approximately 2,500 stores in North America, Europe, and Asia and franchises about 1,000 more in Asia, Europe, Latin America, and other regions. Gap was founded in 1969 and is based in San Francisco.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Average target
$27.60
Implied upside
Analysts
GAP recent ratings
DateFirmRatingTarget
Sep 9, 2026BMO CapitalMarket Perform
Aug 31, 2026Goldman SachsBuy
Aug 28, 2026TD CowenBuy
Aug 28, 2026BarclaysEqual-Weight
Aug 28, 2026UBSBuy
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Yahoo · Sep 6, 2026

Gap Taps New Old Navy CEO to Turn Around Sluggish Sales

CNBC and Reuters reported that The Gap, Inc. (NYSE:GAP) named retail veteran Michael Francis as president and CEO of Old Navy, effective November 2, succeeding Haio Barbeito, who will move into an advisory role. The announcement came alongside second-quarter results showing Old Navy net sales fell 4% year over year to $2.1 billion, with comparable […]

Yahoo · Sep 4, 2026

Jim Cramer Discussed The Big Excitement At Gap Inc. (NYSE:GAP)

Apparel retailer Gap Inc. (NYSE:GAP) reported its second quarterearnings on August 27th. The results saw the firm post $3.65 billion in revenue and $0.52 in earnings per share to miss analyst revenue estimates of $3.69 billion and beat earnings estimates of $0.48. Consequently, the shares closed a strong 12.9% higher on the 28th. Cramer discussed […]

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