Yahoo · Oct 29, 2026
Iconic Consumer Brands, Mrs. Fields® and TCBY® Offer Limited-Time Franchise Incentive as Growth Accelerates, Cutting Initial Fees and Royalties in Half
Famous Brands International ("Famous Brands"), the franchising business behind globally recognized brands Mrs. Fields® and TCBY®, today announced a limited-time incentive as the company pursues its next phase of growth. Through December 31, 2026, new franchise owners joining either brand will receive 50 percent off the initial franchise fee and 50 percent off royalties for their first two years.

