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NASDAQ · DEO

Diageo plc

Consumer Defensive · Beverages - Wineries & Distilleries

$93.44

Up+$2.11 (+2.31%)

Updated Oct 31, 2026, 8:58 PM

SID Score

7.7/10

Composite research score

Smart Money

56/100

Neutral

Market cap
48.78B
P/E ratio
13.66
Dividend yield
4.43%
52-week range
$72.45 – $102.74
Volume
928.21K
Avg. volume
1.6M

Price performance · DEO

DEO price history

1M range · 21 trading sessions · Daily adjusted prices

Prices through Oct 30, 2026

DEO closed at $93.44 after 21 trading sessions, up 10.25% for the selected period.

Last close
$93.44
Period change
+10.25%
Period low
$83.97
Period high
$96.69
Daily close
View OHLC price history
DEO OHLC price history, latest 40 sessions
DateOpenHighLowCloseVolume
Oct 30, 2026$93.48$94.04$93.12$93.44928.21K
Oct 29, 2026$91.93$92.285$90.552$91.33776.68K
Oct 28, 2026$92.54$93.025$91.34$91.961.02M
Oct 27, 2026$93.05$93.50$92.81$93.07561.32K
Oct 26, 2026$94.76$95.05$94.25$94.41960.3K
Oct 23, 2026$96.52$96.99$95.22$95.97987.7K
Oct 22, 2026$93.50$96.69$93.47$96.691.12M
Oct 21, 2026$93.53$93.755$92.48$92.851.18M
Oct 20, 2026$93.79$94.20$93.38$93.41862.96K
Oct 19, 2026$93.94$94.54$93.28$93.491.37M
Oct 16, 2026$94.25$95.54$94.205$95.111.06M
Oct 15, 2026$93.35$94.85$93.35$93.96880.77K
Oct 14, 2026$91.281$92.088$90.45$92.001.1M
Oct 13, 2026$91.01$91.16$90.19$90.431.65M
Oct 12, 2026$87.40$89.30$87.40$88.731.69M
Oct 9, 2026$87.03$87.15$86.36$86.73490.57K
Oct 8, 2026$85.53$87.17$85.10$86.98893.46K
Oct 7, 2026$85.08$85.72$84.625$84.731.82M
Oct 6, 2026$84.86$85.29$84.4933$84.781.14M
Oct 5, 2026$83.70$84.29$83.20$83.971.23M
Oct 2, 2026$85.02$85.52$84.54$84.751.14M

Latest DEO news

The latest Smart Investors Daily articles mentioning DEO.

DEO research

Overview

Company profile and research snapshot.

Company profile

Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo is the largest distiller globally by sales. Diageo acquired some of the Seagram assets in 2001, which gave it brands such as Captain Morgan rum and Crown Royal Canadian whisky. Since then, mergers and acquisitions have mostly been bolt-on in nature, plugging gaps in the company's product and geographic portfolio. The firm has also shed noncore brands over the years, including the majority of its wine assets in 2015.

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Analyst outlook

Consensus and target data currently published for this company.

Consensus
Buy
Average target
$182.50
Implied upside
—
Analysts
6
DEO recent ratings
DateFirmRatingTarget
Jun 26, 2026JefferiesBuy—
Jun 24, 2026DeutscheBuy—
Jun 8, 2026JefferiesBuy—
May 27, 2026RBC Capital MarketsOutperform—
May 6, 2026JefferiesBuy—
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News briefing

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Yahoo · Oct 31, 2026

Diageo (LSE:DGE) Unveils Marvel Tie In Release, Is It A Bargain?

Diageo (LSE:DGE) is back on investors’ radar after its Orphan Barrel unit introduced Latverian Cask, a one time American Light Whiskey release tied to Marvel Studios’ Avengers: Doomsday collaboration. Against that backdrop, Diageo’s recent news arrives during a period of rebuilding confidence, with a 1 day share price return of 3.26% taking the stock to £17.57 and a 30 day share price return of 8.19%, even though the 3 year total shareholder return is down 39.49%. Short term momentum is...

Yahoo · Oct 30, 2026

What Is Diageo (LSE:DGE) Telling Investors With Its New Premium Drinks Launches?

Diageo (LSE:DGE) brand CÎROC Ultra-Premium Vodka unveiled the CÎROC Martini Machini, an interactive martini-mixing device for home use. CÎROC partnered with garnish specialist Filthy Foods to bundle the Martini Machini with branded olives and other cocktail components for at-home serves. Diageo's Orphan Barrel collection released Latverian Cask, a limited edition American Light Whiskey inspired by Marvel Studios with collectible packaging. The CÎROC Martini Machini launch and Orphan Barrel...

AI research layers

Interpretive context generated from the platform’s current data sources.

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