Rating Change
B. Riley Securities reiterated its Buy rating on Booking Holdings Inc. (NASDAQ:BKNG) on November 04, 2026.
reiterateNASDAQ:BKNG
B. Riley Securities Reiterates Buy Rating on Booking Holdings Inc. (BKNG)
B. Riley Securities reiterated its Buy rating on Booking Holdings Inc.
At publication ·
What changed
Booking Holdings Inc. (NASDAQ:BKNG) · reiterate
- Firm
- B. Riley Securities
- Rating
- Buy to Buy
- Price at event
- $171.60
- Market capitalization
- $170.2B
At a glance
Key takeaways
- Booking Holdings trades at $171.59 with a $170.2B market cap and has declined 97.2% over the past 52 weeks.
Market Context
Booking Holdings Inc. operates in the Consumer Cyclical sector. The stock currently trades at $171.59 with a market capitalization of $170.2B. The stock has declined 97.2% over the past 52 weeks.
Analyst coverage from B. Riley Securities provides professional research and price targets that many institutional investors reference when making allocation decisions. The consensus of analyst opinions — along with the range of price targets — helps frame market expectations for Booking Holdings Inc.
Analyst ratings and price targets are one input among many for investment decisions. Historical studies show that consensus analyst recommendations have mixed predictive power on their own, but significant changes in consensus — such as multiple upgrades or downgrades in a short period — can be more meaningful signals.
Recent Analyst Activity for Booking Holdings Inc.
Among the 10 most recent ratings: 7 Buy, 3 Hold, 0 Sell.
| Date | Firm | Rating | Price Target |
|---|---|---|---|
| Nov 04, 2026 | B. Riley Securities | Buy | N/A |
| Nov 04, 2026 | Rosenblatt | Buy | N/A |
| Nov 04, 2026 | Susquehanna | Positive | N/A |
| Nov 04, 2026 | Evercore ISI Group | Outperform | N/A |
| Nov 04, 2026 | Citizens | Market Perform | N/A |
Related Tools: Analyst Ratings Dashboard | View BKNG Stock Page
Frequently Asked Questions
What does the Buy rating mean for BKNG?
A rating of Buy from B. Riley Securities reflects the analyst's outlook on Booking Holdings Inc. (NASDAQ:BKNG). Analyst ratings are one factor investors consider alongside earnings, valuation, and sector trends.
Where can I find more analyst ratings?
Browse recent upgrades and downgrades on our Analyst Ratings Dashboard or the BKNG forecast page.
